Press Releases
Marketing Ranks No. 160 on the 2021 Inc. 5000, With a Three-Year Revenue Growth of 2,597% Percent
August 17, 2021
ATLANTA, GA, August 17, 2021 – All Contractor Marketing® (ACM), a leading HVAC marketing and consulting agency, is excited to announce that they have been named to the annual Inc. 5000 list. All Contractor Marketing® has earned the #160 ranking nationwide, #11 among the Advertising & Marketing industry, and #13 in metro Atlanta, Georgia. The ACM team has achieved impressive three-year revenue growth of 2,597%.
“Our growth is truly a reflection of our clients’ reception of our strategies as well as our team that makes these strategies work. Marketing is a highly competitive industry, and our team continually delivers unmatched marketing results. The timing of the Inc. 5000 recognition aligns with our company’s 15th anniversary as well.” said Michele Smith, All Contractor Marketing®’s CEO. “Our rapid growth is proof that old-fashioned hard work is still the key to business success. We help grow HVAC businesses while improving lives. We remain steadfast in stewarding well what is entrusted to us.”
Big Data Disrupts Franchise and Co-Op Marketing Programs
February 7, 2022
Atlanta, GA, February 7, 2022 – One of the largest areas of marketing is a co-op style of advertising for dealer networks and franchisees. These programs utilize the power of group buying to allow each local business to get a better marketing result and more bang for the advertising dollar. These programs can also have a downside in that waste can erode the return for the large budget spend. Manufacturers and franchisors continually question the effectiveness of marketing programs every year and if the programs produce a good return on investment. The use of big data is now solving these problems and disrupting the franchise and co-op marketing model.